Experience
With over 15 years of hands-on B2B experience spanning diagnostics, life sciences, and services, our team brings a uniquely well-rounded perspective to every engagement. We have successfully led cross-functional initiatives, enabled & mentored sales teams, and developed go-to-market strategies that deliver results in complex B2B environments. Our backgrounds include direct sales, marketing leadership, and technical product development, allowing us to approach challenges from multiple angles and deliver solutions tailored to the needs of business-to-business organizations.
We don’t just advise—we embed with your team, roll up our sleeves, and implement proven management tools that drive real change. Through training, process optimization, and the introduction of scalable tools (including CRM, Martech, and AI-driven content and automation platforms), we ensure your sales and marketing teams are equipped to adapt, grow, and outperform the competition. We optimize playbooks and CRM systems to ensure focus on the most promising opportunities, and introduce automation platforms that enable efficient, multi-channel prospecting, freeing up your team’s time for high-value engagement. In one recent project, this approach led to a robust pipeline of qualified opportunities with over 50 target companies in a short 6-month timeframe.